Carmel Valley’s Hot Start

Above are the 2024 listings that have already closed escrow in Carmel Valley – it’s very competitive.

We’re heading into a new era where buyer-agents will be appreciated less than ever, if at all.

Consider this – in a bidding war where the sellers listing agent will be choosing between similar offers, won’t having a solid, reputable buyer’s agent on your side be helpful?

Not only will the buyer get strategic advice on making a more-lucrative offer, but the buyer-agent’s reputation will also play a role in the outcome. The listing agent will want to select a deal that has the best chance of closing easily, and their comfort and familarity with the buyer-agent will make a difference here in a tight race!

Property Auction – Pro Style

I mention how tough it is to find anyone who has a bidding-war strategy, but it’s because our expectations rose dramatically in 2010 after witnessing one of the best of all-time.

They were auctioning off a vacant lot owned by the City of Del Mar.

This video starts at the beginning of the auction, and the bidder at the bottom of the screen was a proxy for Carson Palmer – who eventually got the last laugh when he built a 6,580sf house on this lot and then sold it for $18,000,000 in 2020.

The auction starts at $1,000,000 – but watch how fast it climbs, particularly from $3,000,000 to $4,000,000. Did he have to pay that much? How about the guys in suits running around, the cameraman, and the auctioneer’s chant all contributing to the excitement. It was over before anyone could think!

Carson also paid a 10% buyer’s premium on top, so his final purchase price was $4,400,000:

The Buy of a Life Time!

Los Altos Price Explanation

There had to be skeptics to my Los Altos Adventure last weekend.

Did you mis-price the house by more than a million dollars on purpose – or just by accident? Come on – you were 440 miles out of your normal market area….dude….you got lucky!!

I like to pay close attention to the market activity in the days before inputting a new listing. This was the latest listing by the guy who has just captured nationwide attention of his lowball $10,000-commission offer to the buyer-agents. As of Wednesday night, this was still active, and I told my sister that I didn’t want to compete directly because mine would help to sell his. If it was still an active listing when I woke up on Thursday, then I’m not coming up and we will postpone the listing for at least two weeks due to weather:

https://www.compass.com/app/listing/764-parma-way-los-altos-ca-94024/1510956913476773969

Miraculously, when I woke up the listing was marked pending – so I left for Los Altos.

All I had to be was the most attractive new listing in a very exclusive area (Nvidia is based in San Jose). There had to be losers from the Parma bidding war who were motivated to buy the next one, and there was nothing else for sale at this price point.

I was talking it up with every agent who came to my open house, and eventually I found an agent who was in the same office as the buyer-agent of Parma – and they confirmed that it sold for $4,150,000! Do you think I told that to every person I met over the next 48 hours….yes!

Let’s note my options: Either price attractively and have buyers bid it up, or price at retail and wait.

Here’s an example. The size of house and lot are pretty similar to mine, and it’s a busy street too. How are they doing? They listed for $3,998,000, and 30 days later they are still unsold:

https://www.zillow.com/homedetails/1107-Covington-Rd-Los-Altos-CA-94024/19533609_zpid/

There is an easy guide for pricing:

The more obstacles that need to be overcome, the more attractive the price needs to be.

I’ve been showing houses to buyers the last couple of days, and this theory has never been more clear.  As we walk into a house that appears to be priced at the top of the range (or higher), the skepticism builds with every step – and we’re looking for any reason NOT to buy.

But when you walk into an attractively-priced home and see defects, they just confirm why the price is attractive – buyers don’t expect perfection when the price is attractive!

What happens once a home hits the open market depends on the listing agent. Yesterday, one was blaring his Jesus music, and another was chatting with the sellers who were still hanging around even though the open house started 15 minutes earier. Most listing agents aren’t implementing any bidding-war strategy – heck, yesterday there was one agent who didn’t even know the price of the home!

In reviewing the Los Altos comps, about half of them had closed over the list price, so I knew it was going to be hot. I knew that I was selling a house that looked all original, and was on a busy street. So we priced it attractively and I aggressively implemented my tried-and-true bidding war strategy that works!

Slow-Motion Auction Underway

There is no guidance on how to effectively handle a bidding war.

I don’t see or hear anything from NAR, CAR, brokerage managers, or team leaders on how listing agents should handle a bidding war, other than to put the offers on a spreadsheet and let the seller decide. But they are paying us a lot of money to give them advice, and that’s all we got? Embarrassing.

For realtors who think that’s good enough, then fine. Do you mind hurrying up with that retirement?

I made an offer on behalf of buyers last Thursday that was 6% over the list price. The listing agent won’t tell me how many offers they have, what price they are at, or even how the winner will be determined. After five days of waiting, we are left with nothing except “I’m trying to get you a counter” that came last night.

It never occurs to them that their inaction for days causes the buyers to cool off in the hurry. The agent will finally get around to picking a buyer they like, and the home will finally sell. But it won’t be for top dollar.

When I receive multiple offers, I’m transparent with everyone.

With our Cedarcrest listing, I’ve been telling every buyer and agent exactly what to expect. I encourage all of them to make a written offer, we will request their highest-and-best offer on Monday, and then find the winner on Tuesday.

Once the offers are in, usually half of them won’t submit a highest-and-best because they already did, or they cooled off quickly. No problem, and thank you for your offer.

We’re up to nine offers now, yet only two or three have expressed their sincere desire to buy this house. What a great filtering system to find the real players! Once I’ve confirmed with every agent that their highest-and-best offer has been received, I ask them if they want to go any higher – and tell them that if they don’t they are going to lose.

The efficiency is spectacular. The buyer-agents have the intel they need to literally tell their buyers, “If you don’t go higher, you’re going to lose out”. Every buyer would like that clarity in which to make a decision – yet every other listing agent thinks it’s better to keep them guessing in the dark for days.

A few will be startled by the transparency because they have never seen it before.

They think they deserve some favoritism because they are a cash buyer, or because they were first, or because their agent is a sweet-talker…..but what they really want is to score an off-market deal at a lower price because they see a lot of those happening – and they’ve never seen anything like mine.

Another agent asked about the action because she has a new listing coming in the neighborhood that is on the canyon side. She got what she wanted out of me, but then wouldn’t tell me anything else about hers, other than, “You’ll see it when it’s on the open market”. Great – we’ll see how she does vs. me!

4:40pm:

NSDCC January Update

After a disappointing number of sales last month (87, the lowest monthly count ever), January is poised to reach 100+ sales. There are 128 houses in escrow today, and 39 of those were marked ‘pending’ prior to January 1st so probably 20+ of those stand a good chance of closing by the end of the month:

NSDCC Monthly Sales

Although the severe drop in sales recently can be attributed to higher mortgage rates, higher prices, etc., you can’t sell what’s not for sale:

NSDCC January Listings

With the number of listings up to 183 this month, we should reach the 205 listings we had last January. Will the last few people on our list still have a fighting chance, or should we hand the Padres tickets to Joe?

Here are the contestants:

Contest to Guess the Total Number of NSDCC January Listings

142 Anne M

157 Skip

160 doughboy

170 Dale

174 SurfRider

176 LifeIsRadInCbad

180 Kingside

188 Stephanie R.

189 Chris

190 Tom

192 Sara G.

196 Derek

200 Curtis

208 Rob Dawg

210 Bode

213 Shadash

217 Nick

222 Majeed

223 Joe

With slightly more inventory, similar pricing and rates, and pent-up everything, the 2024 Selling Season should be as hot as it was last year. This week, I had buyers survive an 8-offer bidding war and win by submitting the now-customary $100,000+ over the list price, and there have been crazier sales already:

Eleven Offers!

We’ve received ELEVEN offers on our new listing at 7114 Columbine!

The five cash buyers have declined to go any higher, so the six financed offers will be competing today for the win. We sent all of them a highest-and-best counter with a 4pm deadline today. Meanwhile, any other agents who want to show and sell are encouraged to do so – we don’t stop the showings or offers, like most agents do.

We’re already $100,000+ over the list price!

Bidding Wars, 2023

We have received ten offers on our new listing, and have entered the highest-and-best round with responses due by 3pm today.  A buyer asked me yesterday at what price could he end the bidding-war nonsense and just buy the house today. I told him that I couldn’t speak for the sellers, but with this much action, I think I have $1,900,000 in the bag (list price is $1,795,000), and $2,000,000 is within sight. So it would probably take $2,100,000 to squash all the other buyers.

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