Transparency is a Winner

Fellow realtor Paul left this comment earlier:

Thank you Paul!

Why don’t realtors adopt the full-transparency idea?

Since the beginning of time, there has been an old wife’s tale that agents can’t divulge anything about the offers they’ve received. It’s a bunch of hooey!

It says right in the contract that nothing is confidential.

Why don’t agents think about other methods? Why don’t they question authority?

It’s because it is so safe and comfortable being vague. They are PETRIFIED of saying the wrong thing and screwing up – so they just say nothing at all, to the detriment of everyone involved, especially their client.

Let’s strive to be better salespeople!

The Power Station

I hope you get a chance to see the 3-hour documentary Ladies and Gentlemen 50 Years of SNL Music – the only problem is it’s too short! One clip that didn’t make the cut was this one-time-only performance:

The Power Station were a British-American 1980s/1990s rock and pop music supergroup originally formed in New York City and London in 1984. It was made up of singer Robert Palmer, former Chic drummer Tony Thompson, and Duran Duran members John Taylor (bass) and Andy Taylor (guitar). Bernard Edwards, also of Chic, was involved on the studio side as recording producer and for a short time also functioned as the Power Station’s manager. Edwards also replaced John Taylor on bass for the recording of the band’s second album. The band was formed in New York City late in 1984 during a break in Duran Duran’s schedule that became a lengthy hiatus. The Power Station was named after the Power Station recording studio in New York, where their first album was conceived and recorded.

On 16 February 1985, the band performed “Some Like It Hot” and “Get It On” on Saturday Night Live. It was the only time that Robert Palmer performed live with the original line-up – and the band only lasted a year. The horn section for the Power Station’s Saturday Night Live appearance included saxophonist Lenny Pickett, who would join the show’s house band that fall and eventually become the show’s musical director.

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https://en.wikipedia.org/wiki/The_Power_Station_(band)

NSDCC Annual Inventory & Pricing

Thanks for the comments this week!

For some historical perspective, let’s review the recent change in inventory.

Bill Clinton signed the new law in 1997 that allowed sellers to take up to $500,000 in tax-free profits, and it set off a local moving spree that lasted 20+ years. Boomers were at peak family levels, and moving up and down in the same town was reasonable because prices didn’t fluctuate much.

The most frenzied-up years were 2003, and 2021 – both were years when the inventory dipped.

But in 2022 and 2023 the inventory kept declining, for two reasons. Boomers were empty-nesting comfortably, and the rapid rise in mortgage rates thwarted the move-up/move-down homeowners.

It set off a pricing bonanza that has limited the buyer pool to only the most affluent. It shows no signs of slowing locally, and it would take a flood of motivated sellers who dump on price for the trend to change.

Local pricing HAS DOUBLED in eight short years!

NSDCC Number of Listings Between January 1 and February 15

Even if the remaining home buyers go on strike, it would take a flood of boomers to give their houses away for pricing to dip, and you don’t see much of that happening.

If pricing just went flat, it would be a dramatic change!

Trendy Tuesday by Kayla

Trendy Tuesday by Kayla Klinge

I’m a huge fan of Athena Calderone – New-York based interior designer, author, chef, and entertaining expert. She is also the founder and CEO of lifestyle brand, Eyeswoon, which has grown from an editorial platform into an e-commerce destination and thriving online community. I’m constantly looking at Eyeswoon’s website and Athena’s Instagram for home decor inspo and delicious recipes.

Recently on Eyeswoon, they were discussing the 7 colors in every home we should expect to see this year. It’s funny because after reading it, I realize I just added terracotta and olive accents in my bedroom!

Here are the 7 colors they discuss:

1. Earthy Terracotta

2. Energetic Olive Green

3. Handsome Greenish-Gray

4. All the Greens

5. Elegant French Blue

6. Blue Cobalt and Ultramarine Blues

7. Soothing Seafoam Green

I am very excited to see more color inside the home. The all white/gray look is a little basic in my opinion. But I know going with a bright color can be a little scary! If you’re in that boat, maybe start off with a more muted color like seafoam green. I think this color would look great in a kitchen or bathroom!

Happy Tuesday everyone!

www.kaylaklinge.com

Embrace The Bidding War

This was the seller who had a competing agent tell them that I’m tough to deal with because I like to create a bidding war.

The seller took it as a compliment, and I did too. Don’t you want your listing agent to create a bidding war? You would think, YES. But instead, literally all other agents want to be vague about their process, gather up the offers, and go in the backroom to decide the winner they prefer (while denying others the chance to bid higher).

It’s not me they dislike – it’s the transparency that comes with a proper bidding war.

I can see why other agents would jump to the conclusion that I’m tough – because I don’t sell houses as described above. If I was a home seller and I found out that my listing agent was publicly denying buyers with the opportunity to bid and re-bid on my house with verbiage like, “NO MORE SHOWINGS” in my MLS remarks, I’d sue them for malpractice.

Yet, that is the common practice you see happen with the hot listings every week.

There is another agent out there today who thinks I’m tough – the agent who rushed her buyers over to see my new listing within two hours after it hit the open market on Thursday.

Her clients loved it, so she corners me in the living room and tries to bully me into selling the home to her clients for full price cash on the spot. It is a common practice, borne out of the frustration shared by all buyer-agents who get screwed over by listing agents in virtually every sale where there are multiple offers.

I was happy to agree to sell the home to her clients, but not at full price.

But I’d do it for an outrageous price that I thought no one else would pay.

This is when I told her $2,500,000.

If you are a cash buyer, this isn’t your last $2,000,000, so they could pay the $2,500,000 if they wanted to – and I want to give them the chance! I think my sellers would be very happy with that outcome.

But consider what it also sets up.

They didn’t go for my $2,500,000, but they did offer $2,100,000 cash.

They already knew they could buy it for $2,500,000.

So when we officially counter-offered at $2,250,000 in writing, it had to sound way better than $2,500,000. There was a real chance they might sign it!

By now it’s Friday, and this is where agents might think I’m tough. I told the agent that if her clients didn’t sign it, I was going ahead with my open houses to see if we might get other offers.

Here’s where she screwed up, like most agents do.

She goes running back to her clients and tells them exactly what I said.

Their response? “We don’t want to get into a bidding war”.

Well, then sign the $2,250,000. It’s all they had to do to buy their dream home.

But instead they let a measly $150,000 get in the way, which is pennies, relatively – especially when you consider how hard it is to find a newer single-story home on big flat lot at the end of a cul-de-sac which is walkable to everything you need in life.

Why is there such aversion to bidding wars?

Fear of the unknown? Afraid you might overpay? Feel being taken advantage of? Had bad experiences previously (probably the most likely because realtors handle them so poorly that losers can’t help but feel bitter).

Buyers should embrace the bidding war.

It’s the smell test. It means you found a hot buy. A home that you will enjoy, and one that will be easy for you to sell for top dollar some day.

Conversely, if there are no other bidders on a listing that has been on the open market for 1-3 days, what did they see that you missed?

Are bidding wars fun for buyers? No they are excruciating, mostly due to the uncertainty caused by the poor handling by the listing agents.

Instead of telling people I’m tough, agents should consider using my method.

I tell everyone the rules of engagement, spell out what it will take to win, and conduct the bidding war – and myself – in a way that caused maximum transparency. I answer my phone all day and night!

As late as last night, I was communicating with agents who had lower offers. I flat out told them that a deal was imminent with Buyer C, yet if you hit this price, I will rescind our counter-offer and sell it to you instead.

It turned out that they didn’t like the price, BUT AT LEAST I GAVE THEM A SHOT TO BUY IT.

That’s not being tough to deal with – it’s what every buyer and buyer-agent should want: an opportunity.

So when you hear there are multiple offers, don’t automatically bail out. Make an offer and see where it goes. Eventually a good one will fall in your lap.

P.S. The first buyers did re-engage, but then they got caught up on the comps.

I thought we were right in there!

Inventory Watch

I somehow didn’t hit the Publish button on Monday morning!

The pendings are tracking right along where they were during the same time period in each of the last two years – even though there are about 20% more homes for sale today.

It sure makes you think that many home sellers are going to get left behind.

(more…)

January Listings Wrap-Up

The contest for the four Padres tickets is complete!

Because I was using the NSDCAR stats all year and then switched to SDAR at the last minute, it’s only right that there are TWO winners, based on the different counts:

Congratulations to Anne M for being the SDAR winner!

Congratulations to Surfrider for being the NSDCAR winner!

While I’ve been saying that there should be a 15% to 20% YoY surge in listings this year, it didn’t materialize in January. I still think it’s coming though!

The relatively-modest YoY increase in January listings has given sellers plenty of leeway on pricing. The median list prices are up $500,000, or about 20% – though the $$/sf is a better measure at +3% to +7%.

Thanks everyone for playing, and congratulations to the winners!

The final guesses on the number of NSDCC January listings:

211 – Eddie89

213 – Shadash

216 – regina

246 – Anne M

267 – Surfrider

280 – doughboy

293 – Joe

296 – Tim DeRoche

303 – Tom

307 – Jun

311 – SN

317 – CB Mark

318 – Nick

328 – Majeed

337 – natalie

353 – Derek

355 – Skip

365 – Leo

401 – Dr k

417 – Susie

421 – Giving Cat

Fair Plan Insurance Bailout

In 2019, there were 7,628,017 single-family homes in California (according to the Census). If 90% are insured, it would be around 6,865,215 households to split the $500 million, or $73 per house. In anticipation of future disasters, just make it $100 per insured house while you’re at it.

Homeowners likely will be on the hook for a share of a massive bailout of California’s insurer of last resort after it ran out of money to pay claims arising from the devastating Los Angeles wildfires.

State regulators announced this week that they will allow the program, known as the FAIR Plan, to collect $1 billion in emergency payments from private insurers — who are expected to pass a significant portion of those costs on to policyholders across the state.

“This is essential to prevent even greater strain on California’s already unbalanced insurance market and avoiding widespread policy cancellations that would jeopardize coverage for millions of Californians,” the American Property Casualty Insurance Association said in a statement.

It’s still unclear how much homeowners would have to pay, which homeowners would be charged, when they would see a new fee or how long an increase on their premiums could last.

The amount of money insurance companies must contribute to the FAIR Plan will be based on their market share in California. Under state law, insurers can pass along a surcharge of up to half of the $1 billion assessment.

The FAIR Plan is a state-mandated, high-risk pool of private insurers for homeowners who can’t find traditional coverage. In recent years, the number of policyholders on the plan has ballooned to more than 350,000 as insurers have ended homeowners’ coverage across the state amid worsening climate-driven wildfire seasons.

Positives Or Negatives?

Ok, I’m breathing again now that 150+ people came to my first open house on Moorhen Place.

The market/buyers have seemed cautious and conservative so far in 2025, and it’s incredible how they insist on looking for any reason NOT to buy. The only problem is that the perfect homes start at $10 million, so just about everyone is going to have to live with something. P.S. Buyers need to come to grips with the fact that the entry level for decent homes in Carlsbad is now $2,000,000.

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