Our reader elbarcosr agreed that it’s easy to get page views with everyone sitting at home on the computer anyway these days. Here are today’s counts of our Winstanley listing:
Facebook ad: 1,451
The Facebook ad was responsible for 840 of the YouTube views, which means the MLS and the blog accounted for 486 views. The blog views have been running around 100 per video, so almost 400 views of the video tour came from potential buyers who saw it in the MLS remarks or on one of the search portals.
It makes you think potential buyers don’t mind previewing a home by video!
We had about 15 showings in person, and three written offers.
The three original bathrooms were enough for most buyers to pass altogether in a very conservative environment these days. I think I could have sold it 3-4 times if the house was completely turnkey. But you can only sell it once, so balancing the investment vs return is a critical step.
These results are about what I was expecting before the covid-19.
Mostly-renovated houses in desirable neighborhoods on the lower-end of the range are still going to attract significant interest. Play your cards right, and you can still sell in the first five days on the market.
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can you comment on the offer?
all cash? how much is financed?
just curious about your thought process on which offer to accept given the current market conditions.
It is cash but the only benefit is closing quickly. Cash buyers have the same concerns about a home’s condition.
Can you comment on the price as compared to the last comp of the same size house and when was it? Trying to get an idea of where the market is relative to recent past
Let’s review the latest model-match. It sold for $1,295,000……in 2014:
Last similar sale on the street was a year ago – slightly larger on big lot with pool closed for $1,380,000:
Recent sale in the tract closed on March 2nd – discount broker gave this away at $1,420,000 ( which was $120,000 off the list price) but at least the seller didn’t have to pay the extra 2.5% commission. But buyers don’t know that, and just see this pop up in the comps as another sale:
You heard me touting the $1,900,000 sale in March but this was huge, renovated, and on the canyon. It closed for $476/sf, and the analytical buyers (engineers) love to use that as a valid measuring stick. $476 x 2,751 sf = $1,309,476 for mine:
The other sale in March was this 2,660sf house that closed for $1,372,000 – but in the Del Mar school district which is different than Solana Beach:
I think I got retail.
I’m surprised Carmel valley gets the same $ as solana beach/del mar just east of 5. Houses over there have (some) ocean views, much less density, less congestion and better zip code.
Great job and not questioning the price you got. Im sure you did a great job. Heck selling a house at any price under these conditions is a great job. I was just trying to get a sense if retail has changed?
Has it really been 6 years since the latest model-match? Thats crazy
I’m surprised Carmel valley gets the same $ as solana beach/del mar just east of 5.
Carmel Valley has additional demand from buyers who are better suited for newer homogeneous vanilla neighborhoods.
Those custom homes in SB/DM seem riskier because they don’t all look the same.