7 Comments

1. 

   Rob_Dawg on January 15, 2018 at 11:54 am

   No matter what else happens; margins will shrink.

2. 

   Jim the Realtor on January 15, 2018 at 12:07 pm

   Ouch.

3. 

   Jim the Realtor on January 15, 2018 at 12:28 pm

   The good point is that Redfin gets all their business from their website.

   If anyone can get close to producing a similar website, they would have a chance to compete, and possibly get a decent chunk of business. ‘Anybody’ meaning the discount brokers, outsiders/disrupters, traditional big-box brokerages, mom-and-pop, heck even I could get more business if I had a cracking-hot property search website.

   It also means Redfin could be challenged.

   If the consumer would be more demanding of the realty services provided, then blogs, etc. could play a larger role in how it sorts out. Will consumers get more demanding of their realty services, or just pay whatever to get whatever?

4. 

   Rob_Dawg on January 15, 2018 at 12:37 pm

   Hard to establish a “brand” for something most people do 4 times over 50 years.

5. 

   Jim the Realtor on January 15, 2018 at 1:07 pm

   Hard to establish a “brand” for something most people do 4 times over 50 years.

   Especially when we’ve turned into a ‘push-button-get-goods’ society.

   Will it come full circle, and the consumer realizes the differences between products and services?

   Push a button if all you want to purchase is a Lakers Championships banner:

   https://www.amazon.com/gp/offer-listing/B00C4G6OSK/ref=dp_olp_new_mbc?ie=UTF8&condition=new

   But buy or sell a house that way? Risky – but I guess it’s only money.

6. 

   Jim the Realtor on January 15, 2018 at 1:23 pm

   Maybe there will be a new kind of ‘brand’?

   http://proptechconsult.com/2018/01/09/the-cult-of-wework/

7. 

   gameagent on January 15, 2018 at 11:35 pm

   Relax. The traditional RE brokerage ain’t going anywhere.