The National Association of Realtors (who smartly reeled back their launch of a $250,000 new-logo-that-looked-like-the-old-logo campaign), is running new ads in ‘a limited campaign targeting millennials’.
Here are samples – I’ll wait over here by the phone for those millennial calls:
Just ten years after Zillow came out with their website that is now attracting 72% of the eyeballs looking for homes for sale, our MLS is launching their second attempt at a public-facing portal – and you get the data directly from the MLS!
The National Association of Realtors is on the ropes.
They know that Zillow and others are producing effective, big-time advertising that benefit realtors directly. But finally, N.A.R. has responded, and spent some of the $120 million+ in annual dues collected on sharp, provocative advertising with vital impact.
Here they demonstrate their commitment to realtors with not one but two new heart-stopping ads to help us sell more homes:
The auction included an outrageous set of conditions, which many thought would drive down the price to compensate. They included:
The 5% buyer’s premium tacked onto the highest bid.
Tenant-occupied, and buyer was responsible for evicting.
No buyer’s agent commission paid.
Not in the MLS.
5% deposit required upon winning.
They conducted the auction online, which gave participants the convenience of bidding from their couch at home. It should have allowed bidders the chance to double-check the comps as the auction wore on – because every time a new bid was made, they extended the ending by 1-2 minutes.
Those checking the comps would have seen that in the heat of the frenzy last year, three of this identical model sold for $638,000, $653,000 and $679,000. Then in October this sale with nice view closed for $705,500, which was the highest price since May, 2007:
The bank foreclosed in 2011, and nobody wanted it then for $459,088. The opening bid this week was $325,000, and once the auction started the initial bid increment was $25,000.
Most of our readers guessed it would sell in the $400,000s, which would be an adequate buffer to evict and remodel.
Look what happened today:
AND IT DIDN’T HIT THE RESERVE PRICE!!!!!!
Somebody was willing to pay almost $200,000 more than the bank didn’t get in 2011, and that wasn’t enough to reach the reserve price? Hopefully the bank will come to their senses and reconsider before that bidder changes their mind. Counting the 5% buyer’s premium, the highest bid was $678,038!
Our closest and winning guess was $568,050, and submitted by blucore – congratulations!
Ending the step-up basis on inherited homes would benefit brokers, as would a $15,000 tax credit proposed by Biden for anyone buying a home after not owning one for three years. President Joe Biden’s real estate checklist https://therealdeal.com/miami/2021/01/20/president-joe-bidens-real-estate-checklist/?utm_medium=social&utm_source=twitter&utm_campaign=single_content_share
"Where do we begin..2020 has been a year for everyone. When COVID hit and shut down both my husband and my businesses, we were left with a mortgage and very little income coming in. We were stressed, scared and felt stuck. We made the hard decision to sell our home and move out of state. We contacted the Klinges' and spent a good hour going over what we hoped we could accomplish. Jim and Donna came over with comps in hand and suggestions on improvements to get our house ready for the market. It was overwhelming to think about, but Donna was there and one step ahead in every scenario. more "
"Jim and Donna Klinge made the sale of our condo extraordinarily easy. They know the market and gave us sound advice backed by details and very considerable experience, reflected both in the initial pricing and subsequent negotiations. They work together as a team and are always available to talk. more "
"I cannot believe there are no reviews of Donna yet, ugh!! She is the secret sauce of the Jim Klinge/Donna Klinge combo! I will touch on Jim here, but Donna is why I'm so totally loyal to these two (no offense to Jim :)).
I consider myself a rather savvy buyer/seller. I've bought/sold 7 times in more "
"Jim and Donna Klinge are by far the most professional, personable and responsive realtors I have ever worked with. They provide VIP concierge level service in every area of the process of selling your home. My home was marketed so successfully that we received an offer the day after our first and only open house. Thanks to Jim's pricing and negotiating, our house is now the highest sold in our community... more "
by Ann Romanello
"Jim educated us, helped us find the perfect house, and then negotiated us a great deal. I would hate to be sitting across the negotiating table from ... more "
"Jim is thorough and will be brutally honest about the homes he shows you. He provides great service and follows through until the very end and even ... more "
"I highly recommend Jim as a buyer’s agent. Working with Jim, we closed this week on a San Diego condo. Jim prepared a list of comparable sales to ... more "