Closing Gifts

When Christophe Choo helped a couple purchase a $15 million Los Angeles home, he wanted to buy them a closing gift that was equally impressive. So instead of leaving a bottle of Champagne in the fridge, he and his wife ushered them onto a chartered jet bound for Vegas.

Mr. Choo, a real-estate agent at Coldwell Banker Beverly Hills, said he spent about $30,000 to accompany his clients on an all-expense paid weekend in Las Vegas, which included suites at the Encore Resort at Wynn and a visit to Tryst nightclub. Mr. Choo said his over-the-top closing gift strategy, which includes giving the most lavish gifts to clients who spend over $10 million, pays off. “My business is 70% repeat clients,” he said. “Creating memories is important.” He declined to say how much in commission he earned on the sale.

Read the full article here:

http://www.realtor.com/news/trends/real-estate-agents-over-the-top-gifts-for-home-buyers/

5 Comments

Susie on December 11, 2015 at 4:04 pm

Jim, the best closing gift I got was a stuffed ‘fridge when I moved from one state to another. It wasn’t a surprise, the agent asked what my favorite items were. I loved it because after a big move, who doesn’t want to find favs in the ‘fridge?

daytrip on December 12, 2015 at 7:38 pm

Weak salesman.
The only thing his clients will be saying to themselves is, “thanks for using part of the commission check you know you didn’t deserve to play as if you’re one of us, you dumb Huckleberry.”