Realtors and Drones

Written by Jim the Realtor

April 26, 2014

phildunphydrone

An article on realtors and drones:

http://www.newsday.com/classifieds/real-estate/drones-take-flight-in-real-estate-business-1.7819430

An excerpt:

Real estate agents who use drones say the marketing edge is invaluable — and the process is mesmerizing. Matthew Leone, who oversees the use of drones as the director of Web marketing and social media for Halstead Property, described the effect as a drone soars above a home or buzzes room to room gathering digital footage for a real estate website.

“The neighbors say ‘what’s going on?’ and then they start coming out to take pictures,” he said. “It’s cool when you’re there.”

It seems as if everyone is doing something cool with drones these days.

Amazon promises to deliver products door to door with UAVs. Facebook’s Mark Zuckerberg plans an Internet in the sky with solar-powered drones.

On a February episode of TV’s “Modern Family,” Phil Dunphy’s wife urges him to spy on their son with his drone. When he protests it’s a professional real estate tool, she shouts, “You used it at the beach to film yourself doing sand angels.”

Levy, who has been honing his maneuvering skills since he bought his first drone two years ago, chose them because he was tired of the usual home display.

“This is a way to stand out and look different,” he said.

He, too, has managed to avoid any home accidents, although he did admit to one mishap in an empty field while he was testing a drone. He laughed but didn’t want to elaborate.

“Let’s just say it involved 14 stitches and a ride to the hospital,” he said.

Levy said his two UAVs cost about $10,000 annually for maintenance and repair. Stabilizers create a smooth motion display, and a GPS function can send it to a precise spot. The operator’s ground-control station can provide streaming video through a laptop computer, a tablet or an iPhone. A lithium polymer battery keeps it in the air for about 15 minutes, and if the operator accidentally loses the drone’s signal, a default mode returns it automatically to its launch point.

No one has voiced concerns about privacy issues so far, Levy said.

“I don’t fly up to people’s windows and record for five minutes,” he said.

Richard Werthamer, owner of a Bridgehampton home that was drone profiled last summer, certainly got a kick out of seeing it floating around his home.

“I was dying to watch this and very pleased that I did,” said the retired physicist. “The gee-whiz factor was very high, and I think it’s a good way of displaying a house.”

5 Comments

  1. Booty Juice

    What the heck is he flying that requires 10k/yr in upkeep? You could buy 7 or 8 new units for that.

  2. Susie

    Note to Jim ~ For the record, whenever I watch “Modern Family” I DO think of you!

    On a more serious note, today is the first day of the annual Parade of Homes here. Saw the first home near me and it was marketed as Central Park NY. The inside was sleek and modern with an atrium patio. The outside featured a retro look. Similar to a home from the 1950’s but with extreme vaulted roofs, stonework and orange and white paint. Drooled over the inside and smh at the outside. Listed for $294,900, 3/2, 2-car garage and 1,735 sf.

    I chuckled as I left wondering, Jim, what you would actually say if you had seen the outside & inside with your famous video camera in tow (or maybe the drone!)

    Only 39 more homes to see! Won’t see them all but hope not to miss the 7,000 sf & 5,000 sf one. Wish I had a video camera to do some shots for you and bubbleinfo. Parade Homes usually are packed with “wow” features. I know as I’ve bought two of them in my life…

  3. Jim the Realtor

    Besides the guys fom Glengarry Glen Ross, Phil Dunphy is my all-time favorite realtor. The convrsations he has with his wife are similar to ones around here.

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